Recent survey revealed that Yahoo tops up beating internet giant Google in the U.S web traffic. Yahoo topped for the first time since 2011. Survey figures estimated excludes Yahoo’s newly launched Tumblr blog sites.
On tweeting about this success, Chief Executive of Yahoo Marissa Mayer said that it is the modest victory for Yahoo. But, Yahoo still traces the path of Google in revenues, advertising and especially in the key search segment. Also, we expect web traffic seems to go up due to Tumblr blog sites which will bring teen audiences to Yahoo.